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Afferent Group provides a comprehensive menu of marketing services including:
Copywriting / Content Editing
Afferent Accelerate is expert in developing quality copy, delivering a clear, quality message tailored to your target audience. We can produce copy both from scratch (putting ideas into new words) as well as refining and rewriting your existing draft copy.
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Corporate Identity
A clear and recognisable identity is quintessential to any successful company. We work with clients to develop or refine corporate identity, through logos, branding, strategy. competitive positioning and product differentiation.
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Web Marketing
Successful websites incorporate all elements of marketing and are a favourite area of work for the team at Afferent Accelerate. We work either of two ways: either directly providing all the content and marketing elements of the project ourselves with your preferred web development provider doing the coding, or, offering our clients the full end-to-end service in conjunction with our technology partners.
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Public Relations
Headed by a former technology news editor, we offer PR services characterised by tangible results achieved at realistic expense. With Afferent Accelerate, your message will be heard because we know technology and we know technology media.
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Tender / Bid Management Consultancy
Few companies delight in creating and submitting detailed private sector bids or public sector tenders. Fewer companies still are truly sucessful in this very critical endeavour. It is possible to boost tender win rates from an average of <20% to between 2 to 3 times this figure with a brief but focussed consultancy workshop. Good idea? Do the math!
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Market Analysis & Surveys
Whether in reposne to a particular campaign / event or not, we have the people and the know-how to accurately analyse a chosen market population and/or collate valuable feedback from your existing client base.
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Direct Marketing / Telemarketing
Typically this involves straightforward outbound marketing / telesales work described on the "Sales Services a la carte" page above.
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Marketing Support: Accelerate 
