The Afferent Group is unique in many respects, differing fundamentally both from our competitors in the contract sales & marketing space as well as from  typical practices operating within most companies

It all starts with our management, who are certainly different, maverick even.  Thereafter, we operate systems and employ people characterised by difference .

The page The Afferent difference gives a clear checklist of some of our defining characteristics as against others while the What we're not page takes a glance at what one might expect to encounter with many of the competitors of Afferent GRAFT.

In a day-to-day sense, the fundamental difference about Afferent Group lies in our people and so of course we hire, train and manage our personnel in unusual ways. Careers & People touches on our recruitment style while how we develop our human capital is addressed on the GRAFT SalesStar Academy page.